Blog Entry 9
Refetch spent the day working on creating a demo presentation for the next day. Although a first draft was found to be unsatisfactory, team Refetch worked hard to fix up a version worth presenting.
We had to focus down the business model from having B2B and B2C ideas, to only B2C. This was because we had to have a clear target group, which we defined as:
- 20-45 year old
- Man/Female
- GTD Focused
- Very busy business person
Another thing that was decided on was the beginning slogan: “Reminder when and where you need it!” A third decision made was how revenue would be made. Mobile advertising space would be sold to retail outlets, supermarkets, and other commercial chains which would provide revenue, as the advertising would relate the customer to the advertisement via location.
In the end, it was a productive day. Till practice demo day, that’s all folks!
